My publisher recently created a series of short video segments where I discuss The Ad-Free Brand. They were filmed in our New Kind office with a laptop internal video camera and Skype connection, so keep your expectations low (and certainly don’t confuse these videos with the kind of expensive advertising I rail against in the book:)
Today, I’ll share a five-minute overview of the book itself, and next week I’ll feature three separate Ad-Free Brand tips.
Dark Matter Matters 
Nice overview! Excited to read the book. Congrats.
Posted by Mr Lunch | August 31, 2011, 11:01 amThanks for being up-front about deliberately choosing to use lo-fi to get the video out the door, Chris — it’s the kick in the ass I needed to get some 80/20 solutions of my own going instead of trying to get through the other 80% to perfect.
I’m watching my library for this book to hit, though once I recover from having purchased textbooks for this semester I might jump the gun and just get it myself. :)
Posted by Mel Chua | September 1, 2011, 7:17 am